With STAAH’s reserving engine and Get Google, Resort Royal Hoi An in Vietnam turned issues round—now greater than half their bookings come direct!
Nestled within the coronary heart of Vietnam’s cultural capital, Resort Royal Hoi An – Gallery is greater than only a place to remain, it’s a narrative ready to be skilled. Every nook of the resort celebrates journey, romance, historical past, and nature, providing company a novel alternative to soak within the magic of Hoi An by means of the lens of native appeal and luxurious. With 187 elegant rooms and suites, the property units the right backdrop for memorable stays full of inspiration and discovery.
The Problem
Earlier than partnering with STAAH, the resort confronted a vital hole in its digital infrastructure: a number of weeks with no reserving engine. This downtime had a transparent affect, direct bookings dropped, and on-line site visitors wasn’t changing.
“We have been lacking out on alternatives, and it confirmed. Not having a reserving engine for even a brief interval created a ripple impact on our efficiency,” shared the group.
However that modified rapidly, with STAAH.
The STAAH Answer
Resort Royal Hoi An – Gallery built-in STAAH’s Reserving Engine, Get Google and Cost Gateway into their digital ecosystem—and the outcomes have been swift and spectacular.
Reserving Engine: A Channel That Delivers
STAAH’s Reserving Engine didn’t simply fill a niche—it rapidly turned a top-performing distribution channel. Inside simply weeks of going stay, it started functioning like a standalone on-line journey agent (OTA), persistently delivering sturdy outcomes.
The reserving engine now contributes round 25% of complete new room night time bookings every week. It provides a seamless visitor expertise and mobile-first design enhance conversions. Primarily based on dynamic pricing, a pooled stock system and armed with sensible pricing options, it provides flexibility to create and upsell providers immediately—assume spa remedies, transfers, or late check-out
“The reserving engine exceeded expectations. It’s quick, dependable, and provides us the management we have been lacking.”
Get Google: Tapping into Intent-Pushed Visitors
One standout performer has been STAAH’s Get Google characteristic. It permits the resort to look immediately in Google Resort Advertisements and search outcomes—with real-time charges and availability proven to potential company proper on the level of determination.
Get Google drives practically 30% of weekly bookings by means of the reserving engine by tapping into the high-converting natural site visitors with out counting on OTAs. By seamlessly integrating to Google, the resort’s visibility throughout search and maps is boosted.
“Get Google has been a invaluable device in our direct reserving technique—it’s constant, efficient, and straightforward to handle.”
Velocity, Flexibility and Management
The resort group additionally praised the STAAH extranet for its clear interface and lightning-fast efficiency. One characteristic that stood out? The majority replace device—an actual time-saver that simplifies managing charges, availability, and restrictions throughout a number of date ranges.
“It’s easy, quick, and extremely environment friendly. With the majority updater, we handle pricing in minutes, not hours.”
The STAAH Expertise
From the very starting, the expertise with STAAH’s Vietnam group has been easy and supportive. The onboarding course of took simply two weeks, and all techniques have been up and operating with no hitch.
“We’re genuinely impressed by the assist and professionalism. STAAH seems like a real associate, not only a tech supplier.”
The Outcomes
Since implementing STAAH, direct bookings for Resort Royal Hoi An – Gallery recovered—and now thrive with the reserving engine delivers greater than 25% of weekly room night time bookings. Almost 30% of direct bookings comes by way of Get Google. OTA efficiency has lifted because of a stronger general distribution technique.
With STAAH now an integral a part of its distribution technique, Resort Royal Hoi An – Gallery is well-positioned to develop its direct enterprise even additional—whereas providing a seamless expertise for company from first click on to check-in. It has gained full management over their digital presence and visitor journey.
Boutique Vietnamese resort reclaims direct bookings with STAAH was final modified: June ninth, 2025 by