With STAAH, Gilmer simplified price administration, enhanced visitor reserving expertise, and grew direct reservations by way of Google and GDS.
Tucked into the center of Wellington’s buzzing CBD, simply steps from Lambton Quay, Gilmer Condominium Lodge is a haven for enterprise travellers who worth independence, consolation, and comfort. Providing trendy serviced flats with kitchenettes, in-room washer/dryers, on-site parking, and complimentary fitness center entry, that is greater than only a place to sleep — it’s an area designed to dwell and work nicely.
However delivering an ideal visitor expertise doesn’t cease on the room. Gilmer knew their digital journey wanted to match their excessive in-stay requirements — and that’s the place STAAH stepped in.
The problem: a reserving system that wasn’t maintaining
Earlier than switching to STAAH, Gilmer was utilizing one other channel supervisor and reserving engine. Nevertheless it shortly turned clear the instruments weren’t fairly assembly their wants.
“Managing availability and charges throughout a number of OTAs was time-consuming and sometimes inconsistent,” says Steffen Dittrich from Gilmer Condominium Lodge. “The channel supervisor lacked intuitive design and the reserving engine on our website wasn’t serving to us convert guests into visitors.”
The group was additionally exploring integration with the International Distribution Methods (GDS), and their earlier supplier’s resolution was proving to be costly and restrictive. They wanted a better, extra inexpensive various that was simpler to make use of, regarded higher on-line and will scale with their targets.
STAAH waltzed in with smarter pricing, seamless bookings and distinctive help
The transfer to STAAH checked each field for Gilmer — after which some extra. Right here’s what stood out:
- Highly effective reserving engine. STAAH’s Reserving Engine utterly reworked Gilmer’s direct reserving expertise. Its clear, mobile-responsive interface and easy performance gave web site guests a simple, quick, and visually interesting path to substantiate a reservation. “It’s considered one of our favorite instruments,” says Steffen. “It constantly delivers robust conversion charges and makes an ideal first impression.”
- Aggressive GDS integration. STAAH’s GDS connection got here at a much more aggressive price than different choices, making international visibility extra accessible and sustainable for the resort.
- Good pricing instrument. With Good Pricing, the group may simply set dynamic reductions — like last-minute offers, multi-night promotions, or affords focused by visitor location. No want for fixed handbook updates. It provided flexibility, without having to babysit the system.
- Google Lodge advertisements integration. By enabling Get Google, Gilmer now seems instantly in Google Lodge Search outcomes — permitting visitors to guide direct with out detouring by way of OTAs.
The STAAH: better effectivity, higher visibility and extra bookings
Since switching to STAAH 4 years in the past, Gilmer has seen regular, tangible enhancements in each every day operations and long-term development:
- Elevated web site conversions, due to the intuitive reserving engine
- Improved price management and fewer reserving errors, resulting in extra income
- Higher OTA integration, lowering time spent on handbook duties
- Progress in direct bookings, helped by Google Lodge Advertisements and good discounting instruments
- Stronger on-line visibility, which continues to drive new visitor visitors
“STAAH has helped us work smarter — not tougher. The whole lot from setup to help has been easy and efficient.” And maybe most significantly, the Gilmer group feels heard.
“STAAH listens to their companions. We’ve seen common enhancements that come instantly from person suggestions, which is uncommon and refreshing.”
Wish to improve conversions and simplify your tech stack like Gilmer Condominium Lodge? Discuss to the STAAH group at present.
